AI powered makeup assistant

Your face, your skin tone, and your style

By entering your email, you'd join our waitlist

Makeup analysis demonstration

A tiny blend here will make the colors flow better.

Your blush looks amazing. Beautiful blend.

Discover how Face By You analyzes your makeup and builds guidance that truly works for you

Refine the look

Refine the look you already have

When you scan your makeup, Face By You highlights what's working and offers simple, supportive refinements you can use in your next look. Gentle guidance that helps your beauty evolve thoughtfully.

Personalized guidance for your unique features

Face By You adapts to your specific facial structure, undertones, and personal style. You receive guidance shaped around your beauty expression not a one-size-fits-all routine.
This makes every insight feel relevant, realistic, and truly yours.

Personalized faces

Improve skill at your own pace

You don't need perfection to start. Face By You helps you build confidence through small, achievable steps that evolve as you do.

Supportive companion

A supportive beauty companion

Makeup guidance should feel safe, not overwhelming. Face By You offers gentle, constructive feedback that helps you grow without comparison, pressure, or noise.
It's a safe space to explore, learn, and try again.

Inclusive shades

Designed to be inclusive from day one

Beauty looks different everywhere and Face By You was built for that diversity. Our guidance respects a wide range of skin types, undertones, application styles, and cultural approaches to beauty.
Everyone belongs here, and the experience adjusts to reflect real-world differences.

How it works

Scan your makeup instantly

Get an AI-generated score for your makeup

Discover insights tailored to your look

Track your past scans

iPhone Pro showing makeup scan interfaceiPhone Pro showing makeup analysis results
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About Us

We combine beauty + technology to give you something better than tutorials and guidance that understands *your* face, *your* skin tone, and *your* style.

For so many people, getting their makeup done for a wedding, party, or special event isn't just about beauty it's about feeling confident, seen, and ready for the moment. But professional makeup services can be expensive and out of reach, leaving many to do their own makeup while quietly doubting whether it's “good enough.”

The truth is, most people don't lack ability, they lack confidence and personalized guidance. They've watched the tutorials. They've bought the products. They just don't have someone showing them how it works on their face, their skin tone, their features.

Face By You was created to change that. It exists to replace uncertainty with confidence, to turn “I hope this looks okay” into “I did this.” By providing personalized, AI-powered guidance and support, Face By YOU empowers users to become their own makeup artist and show up to every moment feeling beautiful, capable, and in control.

Features Coming Soon

AI-led beauty support made to understand your beauty journey and helps you shape looks that feel like you.

Personalized product suggestions

Personalized product suggestions

Get makeup recommendations that match your undertone, finish, and everyday style.

Price comparisions

Price comparisions

Compare products across brands and find options that fit your budget instantly.

AI powered tutorials

AI powered tutorials

Follow clear, step-by-step tutorials created around your look and your pace.

Makeup Look Creator

Makeup Look Creator

Create and customize your own makeup looks using styles, shades, and inspirations

Routine Builder

Routine Builder

Build simple daily or event-ready routines that match your beauty goals.

Career

Explore open positions as we grow Face By You.

No open position right now ? If you resonate with our mission and think your profile would be a great fit, send an email to admin@facebyyou.tech and attach any information you believe would be relevant.

Together, We Can Shape the Future of Beauty Technology

We are selectively welcoming early partners who share our vision for AI-powered beauty. If you're interested in joining our journey, you can reach out below.

Be the first to try Face by You

We're opening early access soon. Join the list for exclusive invites, beauty tips, and updates.

Face by You is built to understand real skin tones, real textures, and real faces  not one standard of beauty.
Our AI analyzes your unique features and gives feedback that actually fits you, so you can improve your look with confidence, not comparison.
Designed for every shade. Every skill level. Every face.

Diverse faces showcasing Face by You
Face by You logo

#BecomeYourOwnMUA

AI Powered Makeup Assistant

We combine beauty + technology to give you something better than tutorials and guidance that understands *your* face, *your* skin tone, and *your* style.

By entering your email, you'd join our waitlist

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